2019 Video Music Awards Marketing Campaign
With the help of our vendor Kamp Grizzly, my motion counterpart Tim Livezey, and the vision of SVP Thomas Berger I was responsible for and managed anything and everything art-related for the whole of the 2019 VMAs marketing campaign.
It was a massive undertaking, with a huge buy with unique deliverables well into the hundreds and literally thousands of ad units, including but not limited to: a domination of Newark Penn Station of 350 pieces, OOH all over the country, a huge collection of promos, OTG, merch, a massive digital and social presence and even the decor and signage at the actual event and surrounding area.
Company: MTV Brand Creative
SVP, Design: Thomas Berger
SVP, Editorial: Justin Russell
VP Editorial: Anthony Gelsomino
Creative Director: Casiel Kaplan
Sr. Motion Director: Timothy.Livezey
Art Directors: August Foreman, Olufemi,
Motion Designers: Mike Erla, Oscar Rivera
Designers: Alison Geoffrey, PJ
Motion Campaign developed in partnership with Kamp Grizzly.
